"Kenya will still remain our primary focus market due to its relatively larger size with a huge demand for housing, which we expect will be sustained in the long term," said Mr Ireri. He said the Housing Finance has not set a date for entry into regional markets but will be looking at collaborations when venturing into the new markets. The company last week announced a 56 per cent increase in pre-tax profits for half year 2010. East African economies have over the last few years experienced a tremendous growth in the construction industry courtesy of favourable policies. Relevant LinksHousing Finance is positioning itself as a player in the property value chain under an ambitious property supply strategy. The strategy targeting developers, land owners, professional service providers and construction materials has led to creation of new business in a backward integration of the main mortgage business influencing property development to support the company's core business of mortgage financing. Kenya's housing demand stands at 150,000 units annually but only 35, 000 housing units are being supplied to the market every year. Housing Finance has been forging strategic partnerships with leading suppliers of building and construction materials to reduce cost for property developers. Be the first to Write a Comment! Copyright © 2010 The Nation. All rights reserved. Distributed by AllAfrica Global Media (allAfrica.com). To contact the copyright holder directly for corrections — or for permission to republish or make other authorized use of this material, click here. AllAfrica aggregates and indexes content from over 125 African news organizations, plus more than 200 other sources, who are responsible for their own reporting and views. Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. AllAfrica - All the Time
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